About Me
Two paths that look different but rely on the same fundamentals.
Who I Am
Two paths that look different but rely on the same fundamentals: discipline, ownership, and the ability to keep moving forward. I'm the founder of Mitgo Group — building and scaling businesses in performance marketing, monetisation services, creator economy, and advertising technology, with AI at the core of how we grow. Outside business, I'm working on my long-term mountaineering project — climbing all 14 eight-thousanders — after completing the Seven Volcanic Summits and summiting Everest.
Good design is obvious. Great design is transparent.
Everything I do comes down to this one principle.
"Don't stop. Improve. Move forward."
Philosophy
R&D at Mitgo Group — turning my own validated ideas into new products and taking them from zero to first sales and product-market fit.
In Business
The 14x8000m project — climbing all fourteen peaks above 8000 meters, while continuing the Seven Summits project.
In Mountains
Current Hobby
Current Focus
- Discipline over motivation
- Ownership over blame
- Progress over perfection
- Clarity over complexity
What Drives Me
The lessons from the mountains stay with me every day.
On a high peak, there is no ego, no excuses, no shortcuts — just you, the climb, and the next step.